"When life gives you lemons, make limeade."
The famous life motto has a little different meaning at Limeade Media. Gifford believes the company can flip the script, do things different than the rest. "While our competitors make lemonade, we make Limeade."
Limeade Media focuses heavily on curating and telling a story for each of our clients. With A talented group of creatives, Limeade Media can provide photography, videography, graphics, and social media management to take clients to the next level.
At Limeade Media, the goal Tyson instilled is to treat every client like our family. Top-notch customer representation and the professional level quality that you deserve. When you choose Limeade Media, you are welcomed into the Limeade Family.
Over 350,000
ACCOUNTS REACHED
With three main accounts on Instagram, Facebook, and Tiktok, as well as the separate account for "Beyond The Lights", there has been a reach of over 350,000 accounts across all platforms. The growth has been exponential, as there has been a 7.6K% increase in reach from 2021 to 2022, and an average of 33,000 accounts reached per month. Into 2024, Limeade Media has surpassed 4000 total followers across all accounts.
Beyond the lights is a documentary series created by limeade media. the series focuses on the behind-the-scenes for athletes, showcasing the hard work put in to going into a race weekend, season, or gameday. each episode has interviews, action clips, and follows the athlete from day one of preparation all the way to the finish line.
Beyond the lights - road to charlotte
A Big money event, right in the backyard of racers in North Carolina. On the horizon of Halloween, over 1000 local racers make their way to Charlotte for the world short track championships. "Beyond The Lights - Road To Charlotte" features justin haley and quentin haley, two brothers racing modifieds in north Carolina. the four-part docuseries followed the darkhorse racing drivers as they prepared for one of the biggest races of the year - the world short track championships at charlotte. justin, a nascar driver, was looking to show that his dirt roots were still intact, and aimed to take the check in the ump division, while Quentin was looking for redemption in the crate modified class after spinning out in the lead last year.
Beyond the lights - The Dome
Once the home of the St. Louis Rams, The Dome at America's Center is now home to one of the largest and most popular dirt racing events in the country. Dirt late model and dirt UMP mods take to the temporary 1/5th mile dirt oval constructed inside the former football stadium, and it's sure to be a massive event once again. Tempers flaring, trading paint, and big money on the line. "Beyond The Lights - The Dome" follows Charlie Mefford and his #13 Elite Chassis as he takes on the 2023 Gateway Dirt Nationals. After flipping his #13 machine in the 2022 edition of the Gateway Dirt Nationals event, Mefford said "you can't park there!", to his upturned vehicle on FloRacing. Now, the Kentucky driver looks to keep all four wheels on the ground, and capture the elusive $10,000 check for the dirt modifieds in his second year at the race.
Limeade Media has multiple high-level clients that have worked with us, with long-term partnerships to provide them photography, videography, and graphic design solutions.
Quentin haley
Quentin Haley (Winamac, IN) is a dirt-modified driver for Darkhorse Racecars. Driving the #13, Haley races around the Carolinas in the B-Mod division, primarily at East Lincoln Speedway and other surrounding tracks. Quentin is currently attending elon law school.
justin haley
justin haley (Winamac, IN) is a NASCAR Cup Series driver for rick ware Racing. Driving the #51 Ford Mustang. Haley races around the country with NASCAR, with wins across all divisions of the NASCAR ladder, as well as racing his #99 UMP Modified for Darkhorse Racecars.
laci ferno
Laci Ferno (Mooresville, NC) is a local racing driver. ferno is most known for competing in the micro-600 sprint division at Millbridge Speedway, Driving the #67. Ferno competed in select extreme outlaw Midget events in 2023, and plans to race asphalt late models in 2024.
LAVAR SCOTT
Lavar Scott (Carney’s Point, NJ) is a graduate of the NASCAR Drive For Diversity program. he currently competes in the ARCA Menards Series for Rev Racing in the #2 Chevrolet. scott has previously competed in Late Model Stocks, and Legends cars, and still drives his micro-600 sprint back at home in new jersey.
Kaz Grala
Kaz Grala (boston, MA) is a NASCAR cup series driver competing part-time for rick ware racing in the #15 Ford Mustang. Grala has risen through the ranks of the NASCAR ladder, currently holding the title as the youngest NASCAR winner in daytona international speedway history.
Ryan Repko
Ryan Repko (Mooresville, NC) currently competes in the micro-600 sprint division at millbridge speedway, taking home a track championship in 2022. Repko formerly competed in the ARCA Menards Series for venturini Motorsports and select starts in the NASCAR Xfinity Series.
DBIII Inc.
Limeade media has partnered with DBiii Inc. to provide graphic design elements and photography on a contracted basis for their drivers Mariah Ede, William Sawalich, Brenham Crouch, and Jade Adevesian.
Modified mafia Tour
Tyson gifford has become the Official Series Videographer for the Modified Mafia Tour, the premier UMP Modified racing series in the Mid-East Region. Limeade Media was selected to provide Filming of on and off-track activity for the series.